HEROIC Project Published in Proceedings of the National Academy of Sciences (PNAS)

A HEROIC-funded paper entitled “A cross-hazard analysis of terse message retransmission on Twitter” was published in Proceedings of the National Academy of Sciences (PNAS) last week.  This research provides the first systematic study of the factors predicting the social amplification of risk communication in OSNs by examining the retransmission of official messages across five hazards. Our findings demonstrate the respective impacts of sender characteristics, message content, and message style in determining whether an official message will be passed on during an emergency, as well whether these vary across hazards. These results contribute to the evidence base for policies guiding the delivery by emergency management organizations of lifesaving information to the public.

This entry was posted in News. Bookmark the permalink.

Comments are closed.