HEROIC PI Jeannette Sutton spoke at the Industrial and Systems Engineering Seminar at Texas A&M University on Monday, April 22nd, 2013. The abstract of her talk is below.
The speed with which our society is enjoying technological change, including the growth of networked communications, lead many to appreciate the possibility for innovative uses of online communication tools. Social media represent one set of channels and tools for use in disaster preparedness, response, and recovery by both members of the public and responders alike. As a source of “big data,” it also brings challenges and opportunities for researchers and engineers. This presentation will provide a historical narrative of some key social media events along the disaster timeline, and describe strategies for collecting, approaching, and analyzing Twitter data in order to create predictive models of social behaviors during the warning phase of a disaster.